001

WHO WE ARE

Art of the Cart is a small but mighty team, dedicated to crafting smart, stunning digital experiences for the eCommerce, Marketing and Digital Product industries. We work closely with brand and agency partners to deliver impactful solutions that drive results.

When we are not directly involved in the design process we're working to create better processes for brands and agencies so they can work faster and adapt easily to their markets.

Proudly creating since 2009, we bring over a decade of expertise and passion to every project.

002

what we do for brand & Agency partners

what we do

AUDITS & discovery support

DIGITAL CREATIVE DIRECTION

ecommerce UX Design

CUSTOM & FLEXIBLE DESIGN SYSTEMS FOR SHOPIFY

Landing pages

train brands on design systems

Email design systems & creative

CRO / GROWTH SUPPORT

branding

development

& many other services via our network

Assemble creative teams & partners

003

PORTFOLIO SAMPLES & CASE STUDIES

PORTFOLIO SAMPLES

& CASE STUDIES

THE WORK

Fashion

With Sparky

Fashion

With Sparky

Unifirst.com

With Allen & Gerritsen

Unifirst.com

With Allen & Gerritsen

Metaline CRM Redesign

With Figmints

Metaline CRM Redesign

With Figmints

CELEBRITY - FRAGRANCE

With Wasserman Digital

CELEBRITY - FRAGRANCE

With Wasserman Digital

Fragrance

With Wasserman Digital

Fragrance

With Wasserman Digital

CELEBRITY - FRAGRANCE

With Wasserman Digital

CELEBRITY - FRAGRANCE

With Wasserman Digital

Keurig mobile vision

With Allen & Gerritsen

Keurig mobile vision

With Allen & Gerritsen

Global Jewelery

With Wasserman Digital

Global Jewelery

With Wasserman Digital

Megafood.com

With Megafood

Megafood.com

With Megafood

CBD Coffee Pods

With Wasserman Digital

CBD Coffee Pods

With Wasserman Digital

Texas Butcher

With Wasserman Digital

Texas Butcher

With Wasserman Digital

Shoppable Video

Product design

Shoppable Video

Product design

Jewelry Try-On

With Wasserman Digital

Jewelry Try-On

With Wasserman Digital

Tates Bakeshop Audit

With Tate's Bakeshop

Tates Bakeshop Audit

With Tate's Bakeshop

004

our UX methodology

design the right thing.

Discover

Understand what brings you in and how the status quo is failing your business objectives and your customers.

Discovery Workshops

User Personas

Discovery Workshops

Data Analytics

Journey Mapping

Site Mapping

Competitor Analysis

Define

Identify opportunities where design can bring meaningful change to the business. Align with you on how success is measured.

Hypothesis Generation

Phasing

Road Mapping

Success Metrics

Validate

Throughout the design phase, we frequently test our design decisions with real people to validate assumptions in a low-cost and time-efficient way.

Guerrilla Interface Testing

Design Iterations

Stakeholder Input

Evolve

We ensure a seamless handoff to development and remain by your side to support your business’s evolving needs over time.

Design QA

Sustainable Design

CRO Support

Design Systems

005

TENETS OF SUCCESS

understand business challenges fully

design for real customers

enable marketing teams to work more efficiently

design for accessibility first

test assumptions when possible

hit timelines & budgets

006

DISCOVERY & AUDITING

typical project path

Discovery, heuristic evaluations / audits

customer research, Interviews, Data Mining

UX Design / Wireframes

Brand Application - UI Design

Design Systems & on-going support

007

OUR PROCESS OFFERINGS

faster to market.
flexibility for marketing
& creative teams.

SHOPFRONT - Design system

A completely enclosed ecommerce design toolkit that supports theme design and multi-brand design. Our theme design kit makes design efficient and consistent for in-house and agency design teams.

License the system out of the box or hire us to customize it to your team's needs. Training is available. Documentation provided.

Explore

COMING SOON

custom Shopify theme + figma parity library

Tailor your Shopify theme to your specific UX needs and preferences; You choose your site architecture from menu styles to filtering, pdp layouts to drawer types and beyond. Includes 10 flexible content and media components to support your marketing and landing page efforts.

Built as both a fully connected Figma design ecosystem and a Shopify theme with premade, modular components.

Prices based on feature / functional needs.

008

agencies we provide services to

We're behind the scenes at

ARGUS

NAIL

ALLEN & GERRITSEN

WASSERMAN DIGITAL

SPARKY

PB+J

ALLURE COMMERCE

GIANT SHOULDERS

MAZE GROUP

FIGMINTS

009

what our partners say about us

Marie Rockett
Executive Creative Director
Argus
"I had the pleasure of working with Joshua and his company, Art of The Cart, on several digital projects - big and small. Joshua brings a level of strategic thinking and collaboration that truly sets him apart. His intentional approach ensures that every project is meticulously planned and executed with precision…

…If you're looking for a skilled partner who is not only a pleasure to work with but also committed to achieving the best possible outcome, I highly recommend Art of The Cart."
VERIFIED
Jamila Lasante
Director of Marketing
Megafood
“This was the easiest redesign project I have ever been through.”
VERIFIED
Lizzi Weinberg
Partner
NAIL Communications
"A trusted resource with a can-do attitude and robust Rolodex of capable collaborators. Their customized approach has become an important ingredient in our ability to enhance our services. Whether our idea is fully formed or nebulous, they always have a few ways of solving it across various timelines and budget investments so we can right-size the work to meet the need specifically."
VERIFIED
Adrienne Dissous
SVP
Babo Botanicals
“We feared the [redesign] project was going to be a monster and we'd have to drive most of the design decisions. It's hard to find people who can translate marketing needs into design but you were able to do it."
VERIFIED
Ryan Mulloy
Head of CX
Allen + Gerritsen
“We recently worked together on a mobile commerce vision for Keurig and we couldn't have done it without them. These types of projects are challenging because you have to translate a vague notion into a compelling design that is useful, usable, and interesting."
VERIFIED
Erin Sesil
BRAND EXPERIENCE
Babo Botanicals
“It was truly you who understood our vision and brought it all to life.”
VERIFIED
James Kwon
CEO / FOUNDER
Figmints
"Josh is an amazing visual thinker, AND executer. I'm proud to say that I've known Josh before he was cool, and have watched him become an ELITE UI/UX Designer and Strategist. He's a go-to resource that we work with on projects that need that next-level thinking and look. If you're looking for someone like that, your search might have just come to an end."
VERIFIED
Adrienne Dissous
SVP
Babo Botanicals
"We went from not even liking a single image other designers put together to making a real, cohesive brand for us."
VERIFIED
Garrett Baxter
CEO / FOUNDER
Simustream
“Their UI/UX review completely changed the game for both our marketing website and digital eCommerce product. We’re now implementing many of the recommendations that were made.”
VERIFIED
Ivan Sanford
Director of Project Management
Wasserman Digital
"An excellent sense of interactive design and can always be counted on to deliver elegant UI and UX solutions. Always responsive and professional in their communications."
VERIFIED

009

what our partners say about us

Marie Rockett
Executive Creative Director
Argus
"I had the pleasure of working with Joshua and his company, Art of The Cart, on several digital projects - big and small. Joshua brings a level of strategic thinking and collaboration that truly sets him apart. His intentional approach ensures that every project is meticulously planned and executed with precision…

…If you're looking for a skilled partner who is not only a pleasure to work with but also committed to achieving the best possible outcome, I highly recommend Art of The Cart."
VERIFIED
Jamila Lasante
Director of Marketing
Megafood
“This was the easiest redesign project I have ever been through.”
VERIFIED
Lizzi Weinberg
Partner
NAIL Communications
"A trusted resource with a can-do attitude and robust Rolodex of capable collaborators. Their customized approach has become an important ingredient in our ability to enhance our services. Whether our idea is fully formed or nebulous, they always have a few ways of solving it across various timelines and budget investments so we can right-size the work to meet the need specifically."
VERIFIED
Adrienne Dissous
SVP
Babo Botanicals
“We feared the [redesign] project was going to be a monster and we'd have to drive most of the design decisions. It's hard to find people who can translate marketing needs into design but you were able to do it."
VERIFIED
Ryan Mulloy
Head of CX
Allen + Gerritsen
“We recently worked together on a mobile commerce vision for Keurig and we couldn't have done it without them. These types of projects are challenging because you have to translate a vague notion into a compelling design that is useful, usable, and interesting."
VERIFIED
Erin Sesil
BRAND EXPERIENCE
Babo Botanicals
“It was truly you who understood our vision and brought it all to life.”
VERIFIED
James Kwon
CEO / FOUNDER
Figmints
"Josh is an amazing visual thinker, AND executer. I'm proud to say that I've known Josh before he was cool, and have watched him become an ELITE UI/UX Designer and Strategist. He's a go-to resource that we work with on projects that need that next-level thinking and look. If you're looking for someone like that, your search might have just come to an end."
VERIFIED
Adrienne Dissous
SVP
Babo Botanicals
"We went from not even liking a single image other designers put together to making a real, cohesive brand for us."
VERIFIED
Garrett Baxter
CEO / FOUNDER
Simustream
“Their UI/UX review completely changed the game for both our marketing website and digital eCommerce product. We’re now implementing many of the recommendations that were made.”
VERIFIED
Ivan Sanford
Director of Project Management
Wasserman Digital
"An excellent sense of interactive design and can always be counted on to deliver elegant UI and UX solutions. Always responsive and professional in their communications."
VERIFIED

010

clients we've worked with

name droppin'

Dollar General

Keurig

Dolly Parton

Stetson

Babo Botanicals

TikTok

Wasserman Media

Kylie Monogue

Mustela

Venus

Phil & Sebastian Coffee

BERO Brewing

Subway

Boston Interiors

CVS

Unifirst

Sabrina Carpenter

Tate's Bakeshop

TruFru

Megafood

011

WHY WORK WITH US

why us?

15 years in business

e-Commerce specialists

fixed price / scope projects

Dependable

trusted by industry pros

innovators in the industry

specialist network

easy to work with

ready to partner with us?

Explore The Work

Email Us

Designing intelligent, visually stunning customer experiences while balancing the needs of brands, their teams, and their customers is an art form.

It's the…

ART OF

THE CART

UX & UI WORK

THE ART OF BRANDING

Design system service

ShopFront

Client Deck

A MEMBER OF

COMMERCE SYNDICATE

Designing intelligent, visually stunning customer experiences while balancing the needs of brands, their teams, and their customers is an art form.

It's the…